Devon
Adding digital flavors to a food brand
Devon Foods has been a household name in Kerala since the last 1980s. Loved by families and professionals alike, the brand is known for the quality of its products, which they have been delivering consistently over the years.
WHAT IT TOOK
THE CHALLENGE
Devon wanted to create a social media presence to break ground in the digital domain and to engage with their customers. Along with the generation of consumers who grew up with the brand and products, they wanted to be known among the digital-savvy next-generation consumers as well.
WHAT WE DID
OUR APPROACH
With ample support from the team at Devon, we created and maintained the brand’s pages on popular social media platforms. By consistently posting attractively designed posters and coming up with engaging content for these creatives, we helped the brand reach out to a wider audience. From being more or less invisible on social media, they gained thousands of followers in no time.
